National image : China's communication of cultural symbols / Xiangfei Meng.
Meng, Xiangfei, author.
2020
DS779.23
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Title
National image : China's communication of cultural symbols / Xiangfei Meng.
Author
Meng, Xiangfei, author.
ISBN
9789811531477 (electronic book)
9811531471 (electronic book)
9811531463
9789811531460
Published
Singapore : Springer, [2020]
Copyright
©2020
Language
English
Description
1 online resource
Call Number
DS779.23
Dewey Decimal Classification
306.951
Summary
This book introduces researchers, students and the general public to an intriguing phenomenon at the intersection of diverse fields: national branding. In particular, it uses representative cases particularly to show how China responded to major challenges, not only in the distant past, but also especially in our hectic age of national image construction. By pursuing an interdisciplinary, socio-historical approach, the book sheds new light on the role of cultural symbols in national image building. As such, readers will learn how China has exploited its "black-and-white" tradition calligraphy and painting in the construction of a national image.
Bibliography, etc. Note
Includes bibliographical references.
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Access limited to authorized users.
Source of Description
Online resource; title from PDF title page (SpringerLink, viewed April 8, 2020).
Available in Other Form
Print version: 9789811531460
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Introduction
Chapter 1. An Overview of Theories of National Image
Chapter 2. Perceptual Barriers to China's National Image and Their Causes
Chapter 3. National Image from a Constructivist Perspective
Chapter 4. The Application of Cultural Symbols and the misunderstanding of Cultural Symbols
Chapter 5. The International Communication of Cultural Symbols in the Construction of Chinas National Image
Chapter 6. Chinas Black and White Art: An Important Cultural Symbol of Chinas Peaceful Development.

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