Strategic bootstrapping / Matthew W. Rutherford.
Rutherford, Matthew W., author.
2015
HG4027.6 .R877 2015
Available Online

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Title Strategic bootstrapping / Matthew W. Rutherford.
Author Rutherford, Matthew W., author.
Edition First edition.
ISBN 9781606496985 paperback
9781606496992 (electronic bk.)
Published New York, New York (222 East 46th Street, New York, NY 10017) : Business Expert Press, 2015.
Language English
Description 1 online resource (viii, 87 pages)
Call Number HG4027.6 .R877 2015
Dewey Decimal Classification 658.15224
Summary This book is about helping entrepreneurs sift through the "noise" regarding bootstrapping a start-up. Ultimately, the cold-hard facts on bootstrapping will be presented. Practically speaking, most entrepreneurs should avoid bootstrapping. However, realistically, most entrepreneurs will need to engage in some form of bootstrapping. The argument then, importantly, shifts to how should one bootstrap? In this era of lean start-ups, effectuation, and bricolage, bootstrapping is oft romanticized but seldom analyzed. This book is different from other bootstrapping books in two key ways. First, it draws on evidence from scientific study to offer best practices. Second, it utilizes this evidence to help entrepreneurs thrive-- not just survive.
Bibliography, etc. Note Includes bibliographical references (pages 75-83) and index.
Access Note Access limited to authorized users.
Source of Description Title from PDF title page (viewed on January 31, 2015).
Series Babson College entrepreneurship research conference collection. 2372-0530
Available in Other Form Print version: 9781606496985
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1. Bootstrapping described
2. Bootstrapping and the problem of being new
3. New venture finance considerations for the bootstrapper
4. Financial bootstrapping
5. Bootstrap strategically
6. Typologies for strategic bootstrapping success
References
Index.

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