Authentic marketing : how to capture hearts and minds through the power of purpose / Larry Weber.
2019
HF5415 .W434 2019
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Details
Title
Authentic marketing : how to capture hearts and minds through the power of purpose / Larry Weber.
Author
Weber, Larry, author.
ISBN
9781119513759
9781119513735 (electronic bk.)
9781119513735 (electronic bk.)
Published
Hoboken, New Jersey : Wiley, 2019.
Language
English
Description
1 online resource (255 pages)
Call Number
HF5415 .W434 2019
Dewey Decimal Classification
658.8
Bibliography, etc. Note
Includes bibliographical references and index.
Access Note
Access limited to authorized users.
Source of Description
Description based on print version record.
Available in Other Form
Authentic marketing : how to capture hearts and minds through the power of purpose.
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Online Access
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