Strategic priorities in competitive environments : multidimensional approaches for business success / Hasan Dincer, Serhat Yüksel, editors.

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Strategic priorities in competitive environments : multidimensional approaches for business success / Hasan Dincer, Serhat Yüksel, editors.

9783030450236 (electronic book)
3030450236 (electronic book)
9783030450229

Cham : Springer, 2020.

English

1 online resource (353 pages).

10.1007/978-3-030-45

HD41

658.4092

This book combines various analyses of strategic priorities in a competitive market environment, focusing on the balanced scorecard technique, but also considering customer expectations, organizational requirements, financial outcomes and technological infrastructures. The first part explores the financial impacts and performance measurement of investments, while the second part examines customer demand in a globalized environment. Part three then addresses organizational quality and internal processes, highlighting participatory elements and synergies. Lastly, part four investigates strategic learning in enterprises as a factor for sustainable economic success in times of change and disruption.

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Description based on print version record.

Contributions to management science.

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