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000939993 019__ $$a1043863116
000939993 020__ $$a9783319909110$$q(electronic book)
000939993 020__ $$a3319909118$$q(electronic book)
000939993 020__ $$z9783319909103
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000939993 035__ $$aSP(OCoLC)on1043830779
000939993 035__ $$aSP(OCoLC)1043830779$$z(OCoLC)1043863116
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000939993 050_4 $$aHF5415.32
000939993 08204 $$a658.8342$$223
000939993 1001_ $$aYoung, Brian M.,$$eauthor.
000939993 24510 $$aConsumer psychology :$$ba life span developmental approach /$$cBrian M. Young.
000939993 264_1 $$aCham, Switzerland :$$bPalgrave Macmillan,$$c[2018]
000939993 300__ $$a1 online resource (xii, 354 pages)
000939993 336__ $$atext$$btxt$$2rdacontent
000939993 337__ $$acomputer$$bc$$2rdamedia
000939993 338__ $$aonline resource$$bcr$$2rdacarrier
000939993 504__ $$aIncludes bibliographical references and index.
000939993 506__ $$aAccess limited to authorized users.
000939993 5208_ $$aThis book approaches consumer psychology from a unique perspective - it covers the entire lifespan, from birth to old age. Childhood and youth are not discussed as areas special, different and remote from the rest of consumer research but are integrated into our development as humans. Consumption is viewed as a process by groups and individuals with the cycle continuing through to disposal or ownership and possession. The author discusses how people's natural lifespan influences their relationship to the things they own, how preferences are developed from childhood and how motivations for purchases change throughout their lives from childhood to old age. This book brings together the most recent findings and theories on child and youth consumption, including children's understanding of advertising and marketing, teen and youth identities and their consumption tastes. Moving through Erikson's life stages chapters continue on to adulthood, the mid-life 'crisis' and possessions and ownership in older consumers. This is a deeply interdisciplinary work that will be of interest to scholars across the fields of psychology, business and marketing, as well as to the more general consumer.
000939993 588__ $$aOnline resource; title from PDF title page (viewed July 13, 2018).
000939993 650_0 $$aConsumers$$xPsychology.
000939993 650_0 $$aConsumer behavior$$xPsychological aspects.
000939993 77608 $$iPrint version:$$aYoung, Brian M.$$tConsumer psychology.$$dCham, Switzerland : Palgrave Macmillan, [2018]$$z331990910X$$z9783319909103$$w(OCoLC)1030591391
000939993 852__ $$bebk
000939993 85640 $$3SpringerLink$$uhttps://univsouthin.idm.oclc.org/login?url=http://link.springer.com/10.1007/978-3-319-90911-0$$zOnline Access$$91397441.1
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000939993 982__ $$aEbook
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