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Chapter 1. Introduction to Asian Qualitative Tourism Research
Chapter 2. Tourism Studies and the Metaphysics of Presence: Matters of Ontology and the Enlightened Eye
Chapter 3. Tourism Studies and the Lost Mandates of Knowing: Matters of Epistemology for the Inscriptive/Projective Industry
Chapter 4. Interpretivism in Asian Qualitative Tourism Research
Chapter 5. Critical Theory in Asian Tourism Research
Chapter 6. Qualitative research skill training and developing reflexivity
Chapter 7. Been There, Done That: Working and Travelling in "Middle Earth"
Chapter 8. Understanding Ethnography: An 'Exotic' Ethnographer's Perspective
Chapter 9. Mapping Marketing Communications in Asian Tourism: Case Study Research
Chapter 10. Co-construction in the study of the trade union movements in the Nepalese tourism industry using grounded theory
Chapter 11. Emic Voices on Bhutan's Gross National Happiness Tourism Model: A qualitative approach using Grounded Theory Methodology
Chapter 12. Grounded theory approach in the study of rural tourism destination governance in China
Chapter 13. Qualitative Research in Tourism: Reflections of an Asian Researcher
Chapter 14. Connecting with a destination: The case of Gardens by the Bay
Chapter 15. Black on Brown: Research paradoxes for black scholars working in ethnic communities
Chapter 16. Prophet or profit? Emotional reflections on Indonesian tourism
Chapter 17. The qualitative Other
An autoethnography on the experience of conducting a qualitative tourism PhD in Hong Kong
Chapter 18. 'When in Rome do as the Romans do'? A Reflective Account on Methodological Approach during PhD Journey
Chapter 19: Conclusion.

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