Marketing scales handbook. Multi-item measures for consumer insight research. Volume 10 / Gordon C. Bruner II.
Bruner, Gordon C., II, author.
2019
HF5415.3 .B786 2019
Available Online

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Title
Marketing scales handbook. Multi-item measures for consumer insight research. Volume 10 / Gordon C. Bruner II.
Author
Bruner, Gordon C., II, author.
ISBN
9781796226997
9780578470023 (e-book)
Published
Forth Worth, Texas USA : GCBII Productions, LLC, [2019]
Copyright
©2019
Language
English
Description
1 online resource (552 pages)
Call Number
HF5415.3 .B786 2019
Dewey Decimal Classification
658.827
Access Note
Access limited to authorized users.
Source of Description
Description based on print version record.
Available in Other Form
Marketing scales handbook. Multi-item measures for consumer insight research. Volume 10.
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Online Access
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