Leading edge marketing research: 21st-century tools and practices / editors, Robert Kaden, Gerald Linda, Melvin Prince.
2012
HF5415.2 .L383 2012
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Details
Title
Leading edge marketing research: 21st-century tools and practices / editors, Robert Kaden, Gerald Linda, Melvin Prince.
ISBN
9781412991315 (pbk. : alk. paper)
9781452240718
1412991315 (pbk. : alk. paper)
9781452240718
1412991315 (pbk. : alk. paper)
Publication Details
Thousand Oaks, Calif. : SAGE Publications, c2012.
Language
English
Description
xix, 483 p. : ill.
Call Number
HF5415.2 .L383 2012
Dewey Decimal Classification
658.8/3
Bibliography, etc. Note
Includes bibliographical references and index.
Access Note
Access limited to authorized users.
Added Author
Kaden, Robert J.
Linda, Gerald.
Prince, Melvin.
Linda, Gerald.
Prince, Melvin.
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