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The book
Body type
Rub-on designs
Rays
Pastiche
Pointing fingers
Vanitas
Clenched fists
Monumental images
Female archetypes
Color blocks
Ornamentation
Decorative logotypes
Naive mascots
Entrepreneurship
Metaphoric lettering
Swashes on caps
Texts as images
Visual puns
The square format
Primitive figuration
Propaganda
The object poster
Paper cutouts
Manifestos
Graphic design magazines
Botanical geometry
Calligrams
Loud typography
Asymmetric typography
Red with black
Supergraphics
Supreme geometry
Funny faces
Expression of speed
Corporate identity
Dust jackets
Found typography
Ransom notes
Design handbooks
Avant-garde zines
Collages
Riddles and rebuses
Photomontage
Pictograms
Floating heads
Abstraction
Triangulation
Extreme close-ups
The provocative gesture
Motion graphics
Night spectaculars
Shadow play
Good design
Forced obsolescence
Vibrating color
Strips and panels
Frame by frame
Perfect rectangles
Abstract graphs
Dynamic diagonals
Stencil type
Comic lettering
Parody
Sustainable packaging
Public service campaigns
Branding campaigns
Layering and overprinting
Design thinking
The grid
Brand narratives
White space
Less is more
Monoalphabets
Film title sequences
Big book look
Nostalgia
Illegibility
Scan lines
Teen magazines
Culture jamming
High contrast
Psychedelia
Split fountain
Underground comics
Record album covers
Street slogans
Sexual taboo busting
Self-promotional publishing
Tags
Universal pricing code
Vernacular
French theory
Do it yourself
The fine print
Magazine coverlines
Guerrilla advertising
Pixelation
Ambigrams
Designers' websites.

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