Establishing A Freelance Business
Why the opportunity has never been better
But, is it really for you?
Planning your future
Running your freelance business
Long-term success
Highlights
Freelance norms and standards
Pricing, Collecting and Taxation
Establishing how much to charge
Coming up with a job price
Presenting estimates to clients
Keeping more of what you get
Protecting your financial interests
Highlights
Financial norms and standards
Selling and Marketing
Going where the money is
Preparing your sales strategy
Which promotions work, which don't
Making the all-important sales presentation
Working with clients
Highlights
Selling and marketing norms and standards
Running A Multiperson Shop
Creating a viable organization
Staffing the organization
Managing a creative organization
Operational and profitability issues
Highlights
Multiperson shop norms and standards
Partnerships and corporations
Sample business plans
Basic business plan
Formal business/financial plan
Samples and forms
Biographical sketch
A bill of rights for creative suppliers and their clients
Job description
Employee noncompete agreement
Employee performance evaluation
Salary adjustment compilation
Working description
Retainer form
Assignment questionnaire
Using the assignment questionnaire
Estimating worksheet
Illustration questionnaire
Simple estimate
Proposal letter
Detailed proposal.