Managing customer experience and relationships : a strategic framework / Don Peppers, Martha Rogers.
2017
HF5415.5 .P458 2017
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Details
Title
Managing customer experience and relationships : a strategic framework / Don Peppers, Martha Rogers.
Author
Peppers, Don, author.
Edition
Third edition.
ISBN
9781119239826
9781119236252
9781119236252
Published
Hoboken, New Jersey : Wiley, 2017.
Copyright
2017
Language
English
Description
1 online resource (627 pages).
Call Number
HF5415.5 .P458 2017
Dewey Decimal Classification
658.8/12
Note
Includes indexes.
Access Note
Access limited to authorized users.
Source of Description
Description based on print version record.
Added Author
Rogers, Martha, 1952- author.
Available in Other Form
Print version: Peppers, Don. Managing customer experience and relationships : a strategic framework. Third edition. Hoboken, New Jersey : Wiley, c2017 9781119236252
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Online Access
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