Creativity and strategy : an integrative analysis / Chetan Walia.
Walia, Chetan, author.
2021
HD53 .W35 2021
Available Online

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Title Creativity and strategy : an integrative analysis / Chetan Walia.
Author Walia, Chetan, author.
ISBN 9783030704667 (electronic bk.)
3030704661 (electronic bk.)
9783030704650
3030704653
DOI https://doi.org/10.1007/978-3-030-70466-7
Published Cham : Springer, [2021]
Copyright ©2021
Language English
Description 1 online resource : illustrations
Other Standard Identifiers 10.1007/978-3-030-70466-7 doi
Call Number HD53 .W35 2021
Dewey Decimal Classification 658.4/063
Summary This book provides an integrative analysis of creativity and strategic practices, particularly strategic problem formulation and strategic decision making. It examines the decision and not the individual as a unit of analysis, which leads to a deeper understanding of creative outcomes. It draws a correlation between strategic intent and creative outcomes, both positive and negative, and provides an integrated framework for understanding creativity. Finally, the book develops a creative strategic framework and draws conclusions for the practice of management and for future research.
Bibliography, etc. Note Includes bibliographical references and index.
Access Note Access limited to authorized users.
Source of Description Online resource; title from PDF title page (SpringerLink, viewed July 22, 2021).
Available in Other Form Print version: 9783030704650
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Record Appears in Online Resources > Ebooks
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Chapter 1. Integrated Framework for Understanding Creativity
Chapter 2. Creativity and Strategic Decision Making by Top Management Teams
Chapter 3. Creative Strategic Problem Formulation
Chapter 4. Competitive Advantageous Intent while Strategising may lead to Problem Myopia
Chapter 5. Negative Creativity and Organised Irresponsibility
Chapter 6. Strategic Intent Undermines Creative Outcomes: Evidence from a Randomised Control Trial
Chapter 7. Creative Strategic Theoretical Model: Conclusions, and Implications.

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