Business analytics for professionals / Alp Ustundag, Emre Cevikcan, Omer Faruk Beyca, editors.
Ustundag, Alp, 1977-; Cevikcan, Emre.; Beyca, Omer Faruk.
2022
HF5548.2
Available Online

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Title Business analytics for professionals / Alp Ustundag, Emre Cevikcan, Omer Faruk Beyca, editors.
ISBN 9783030938239 (electronic bk.)
3030938239 (electronic bk.)
9783030938222
3030938220
DOI https://doi.org/10.1007/978-3-030-93823-9
Publication Details Cham : Springer, 2022.
Language English
Description 1 online resource (488 pages)
Item Number 10.1007/978-3-030-93823-9 doi
Call Number HF5548.2
Dewey Decimal Classification 650.0285
Summary This book explains concepts and techniques for business analytics and demonstrate them on real life applications for managers and practitioners. It illustrates how machine learning and optimization techniques can be used to implement intelligent business automation systems. The book examines business problems concerning supply chain, marketing & CRM, financial, manufacturing and human resources functions and supplies solutions in Python.
Access Note Access limited to authorized users.
Source of Description Online resource; title from PDF title page (SpringerLink, viewed May 24, 2022).
Added Author Ustundag, Alp, 1977-
Cevikcan, Emre.
Beyca, Omer Faruk.
Series Springer series in advanced manufacturing.
Available in Other Form Business Analytics for Professionals.
Linked Resources Online Access
Record Appears in Online Resources > Ebooks
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PART I: TBA
Chapter 1. Business Analytics for Managers
Chapter 2. Big Data Management and Technologies
Chapter 3. Descriptive Analytics: Feature Engineering & Data Visualization
Chapter 4. Predictive Analytics with Machine Learning
Chapter 5. Neural Networks and Deep Learning
Chapter 6. Handling Unstructured Data: Text Analytics and Image Analysis
Chapter 7. Prescriptive Analytics: Optimization and Modelling
PART II: TBA
Chapter 8. Supply Chain Analytics
Chapter 9. CRM & Marketing Analytics
Chapter 10. Financial Analytics
Chapter 11. Human Resources Analytics
Chapter 12. Manufacturing Analytics.

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