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Intro
Preface
Q & A
Contents
List of Figures
List of Tables
1: Introduction
1.1 Being Connected with Each Other
1.2 Finding Solutions Together
1.3 Being Connected: Finding Solutions Together
1.4 Structure and Overview
2: Co-creation
2.1 Co-creation Versus Collaboration
2.2 The Co-creation Mindset
2.2.1 Dealing with Change
2.2.2 Connection as a Prerequisite
2.2.2.1 The Direct Connection from Person to Person
2.2.2.2 Connection Through a Common Goal
2.2.2.3 Connection Through the Common Process
EXAMPLE
2.2.3 Emotional Experience

3: The Basic Assumptions of Co-creation
3.1 Co-creation Dimensions
3.1.1 The Co-creation Mindset
3.1.2 Values of Co-creation
3.1.3 The Principles of Co-creation
4: The Potentialum Organizational Model
4.1 The Levels and Self-Image of the Organization
4.2 Framework Conditions for an Organizational Model
4.2.1 Influence of the Macro Level
4.2.2 Influence of the Micro Level
4.2.3 Developing Organizations
5: Structure of the Potentialum Model
5.1 Constituents of the Potentialum Model
5.1.1 Fields of Action in the Potentialum Model

5.1.2 Actors in the Potentialum Model
5.1.3 Impact Factors in the Potentialum Model
5.1.4 Potentialum Analysis
5.1.5 Impact Factors and the Balanced Scorecard
5.1.6 The Tenth Factor: The Human Image
EXAMPLE
Untitled
6: The Co-creation Process
6.1 Phases and Process Steps in Co-creation
6.2 Description of the Four Phases of the Co-creation Process
6.2.1 Phase 1: Connecting
6.2.2 Phase 2: Understanding
EXAMPLE
6.2.3 Phase 3: Deciding
EXAMPLE
6.2.4 Phase 4: Implementing
6.3 Guest Contribution: Anke Bridge Haux-Credit Suisse

7: The Eight Steps of the Co-creation Process
7.1 Creating the Eight Steps of the Co-creation Process
7.1.1 ``Connect ́́
7.1.1.1 Personality Dynamics
7.1.1.2 The ``Connect ́́Attitude
7.1.1.3 ``Connect ́́in the Process
7.1.1.4 Setting the Goal
7.1.1.5 Topic, Goals, Sub-goals and Projects
Example
7.1.1.6 Connection via the Goal
Example
7.1.1.7 Connecting Contents
7.1.2 ``Discover ́́
7.1.3 ``Explore ́́
7.1.3.1 The Five Whys Method
Example
7.1.3.2 The Fishbowl Method
7.1.4 ``Share ́́
7.1.4.1 The Hinge Function of ``Sharé́

7.1.4.2 Completion of the Understanding Phase
Example
7.1.4.3 Maximum Five Options
7.1.5 ``Agree ́́
7.1.5.1 Fields of Action
Example
7.1.5.2 Joint Decision
7.1.5.3 The Role of Leadership in Decision-Making
7.1.6 ``Create ́́
7.1.7 ``Do ́́
7.1.8 ``Connect ́́
7.1.9 Follow-up Co-creation Workshop
8: Transformation of the Organization
8.1 Space
8.2 Guest Commentary: René Massatti (PLAYROOM)
8.3 CREATE
8.4 Forms of Co-creation
8.4.1 1-Day Co-creation
8.4.2 CC 60
8.4.3 Remote Co-creation
8.4.4 Coaching Co-creation
8.4.5 Leadership Co-creation

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