Selling it : the incredible shrinking package and other marvels of modern marketing / by Leslie Ware and the editors of Consumer reports.
2002
HF5827.8 .S45 2002 (Mapit)
Available at General Collection
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Details
Title
Selling it : the incredible shrinking package and other marvels of modern marketing / by Leslie Ware and the editors of Consumer reports.
Author
Uniform Title
Consumer reports.
ISBN
039332172X (pbk.)
Publication Details
New York : Norton, 2002.
Language
English
Description
xvii, 202 p. : col. ill. ; 24 cm.
Call Number
HF5827.8 .S45 2002
Dewey Decimal Classification
658.8
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