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Introduction : How expanding waistlines are changing a nation ; China gets fat ; Alarm bells ; The wider implications
1. China gets on the scales : Quantifying the size of the problem ; Weighing the nation ; From famine to feast ; Obesity and children ; China's obesity epidemic
2. China's fat class : Defining China's middle class? ; How big is China's middle class? ; What about the rest of China? ; More money, more temptation to eat
3. Fat city, obesity and urbanization : Living an obeseogenic life ; Fat-creating cities ; Instant noddles, instant cities ; Fat flats ; Parks and privatized space ; The rise of the Chinese suburb ; Is there a link between urbanization and obesity? ; Obese city or healthy city?
4. Mega-wok, China's diet from cabbage to cuisine : Economies of scale: more, more, more ; Moving up the food chain ; Pork: the national meat ; Poultry: chickens die younger in China now ; Eggs: consumption pattern may change due to lifestyles ; Beef: eating wealth ; Rice and grain: it ain't what it used to be ; Potatoes: a highly productive vegetable ; Aquatic produce: all the fish in the sea ; Fruit and vegetables: more choice, more availability ; Dairy: breaking down taboos ; The sectors compared ; Sugar: China's sweet tooth ; Salt: goitres down, blood pressure up ; Oils and fats: the 'hidden ingredients' ; Alcoholic drinks: China's beer belly ; Soft drinks: fizzy China ; The hidden dangers: MSG, trans fats and interesterified fats ; Food poisoning: bad practice ; Going green...maybe ; GM foods: Frankenstein's kitchen? ; And so in today's HFSS world... ; Identifying the 'evil'
5. Shelves of fat: food retailing in China : Where has all the fresh food gone? ; Busier lifestyles: changing the way people act ; Shopping: China's national sport ; Supermarket sweep ; Selling-up the farm ; Problems of distribution: changing the way food is supplied ; Can retailers change the Chinese diet for the better?
6. Fast fat: the impact of fast-food in China : The fast food nation ; Like most things, the Chinese invented fast food! ; The Colonel and the Clown: KFC and McDonald's compete for China ; McDonald's: beefing up ; KFC: chickening out ; Coffee and pizza: exotic imports for an eclectic new consumer class ; Wonton 'U' like: the rise of domestic fast food chains ; A plethora of fast-food choices ; Supersized in China ; How much of the obesity problem is related directly to fast food?
7. Selling fat: promoting fat in China : Who persuaded the Chinese that they like coffee? ; Advertising and obesity ; Moves on advertising ; You sold us the fat, now sell us the cure
8. Little fat emperors: obesity among China's children : One family, one child ; The six pocket syndrome and loaded teens ; Hong Kong offers an example ; The most important meal of the day ; School lunches ; Sport for all? ; It's tough being a kid. 9. The fat and the thin: China's body image : To get thin is glorious ; The fat/thin contradiction ; Wanted: only the pretty need apply ; Diets and dieting ; Body beautiful, courtesy of the surgeon ; Suck out the fat ; Pill popping: slimming pills, laxatives and anorectics ; Eating disorders: still a taboo
10. China's fat clinic: the impact of obesity on China's healthcare system : The pressures on the healthcare system ; Confucian notions of protection ; Nobody to tell you you're obese ; 'Basically a failure': the need to rethink ; The dilemma of reform: between a rock and a hard place ; Insuring the obese ; The core conditions ; The cost of obesity: the available evidence ; Take the evidence, and multiply that by China ; What are the potential costs of obesity to China? ; Can the cost be reduced? ; Beijing and big pharma ; Nutrition and nutritionists ; The cost of failure
Conclusion : The future of fat China: victims of their own success? ; Lifestyle, the new threat.
1. China gets on the scales : Quantifying the size of the problem ; Weighing the nation ; From famine to feast ; Obesity and children ; China's obesity epidemic
2. China's fat class : Defining China's middle class? ; How big is China's middle class? ; What about the rest of China? ; More money, more temptation to eat
3. Fat city, obesity and urbanization : Living an obeseogenic life ; Fat-creating cities ; Instant noddles, instant cities ; Fat flats ; Parks and privatized space ; The rise of the Chinese suburb ; Is there a link between urbanization and obesity? ; Obese city or healthy city?
4. Mega-wok, China's diet from cabbage to cuisine : Economies of scale: more, more, more ; Moving up the food chain ; Pork: the national meat ; Poultry: chickens die younger in China now ; Eggs: consumption pattern may change due to lifestyles ; Beef: eating wealth ; Rice and grain: it ain't what it used to be ; Potatoes: a highly productive vegetable ; Aquatic produce: all the fish in the sea ; Fruit and vegetables: more choice, more availability ; Dairy: breaking down taboos ; The sectors compared ; Sugar: China's sweet tooth ; Salt: goitres down, blood pressure up ; Oils and fats: the 'hidden ingredients' ; Alcoholic drinks: China's beer belly ; Soft drinks: fizzy China ; The hidden dangers: MSG, trans fats and interesterified fats ; Food poisoning: bad practice ; Going green...maybe ; GM foods: Frankenstein's kitchen? ; And so in today's HFSS world... ; Identifying the 'evil'
5. Shelves of fat: food retailing in China : Where has all the fresh food gone? ; Busier lifestyles: changing the way people act ; Shopping: China's national sport ; Supermarket sweep ; Selling-up the farm ; Problems of distribution: changing the way food is supplied ; Can retailers change the Chinese diet for the better?
6. Fast fat: the impact of fast-food in China : The fast food nation ; Like most things, the Chinese invented fast food! ; The Colonel and the Clown: KFC and McDonald's compete for China ; McDonald's: beefing up ; KFC: chickening out ; Coffee and pizza: exotic imports for an eclectic new consumer class ; Wonton 'U' like: the rise of domestic fast food chains ; A plethora of fast-food choices ; Supersized in China ; How much of the obesity problem is related directly to fast food?
7. Selling fat: promoting fat in China : Who persuaded the Chinese that they like coffee? ; Advertising and obesity ; Moves on advertising ; You sold us the fat, now sell us the cure
8. Little fat emperors: obesity among China's children : One family, one child ; The six pocket syndrome and loaded teens ; Hong Kong offers an example ; The most important meal of the day ; School lunches ; Sport for all? ; It's tough being a kid. 9. The fat and the thin: China's body image : To get thin is glorious ; The fat/thin contradiction ; Wanted: only the pretty need apply ; Diets and dieting ; Body beautiful, courtesy of the surgeon ; Suck out the fat ; Pill popping: slimming pills, laxatives and anorectics ; Eating disorders: still a taboo
10. China's fat clinic: the impact of obesity on China's healthcare system : The pressures on the healthcare system ; Confucian notions of protection ; Nobody to tell you you're obese ; 'Basically a failure': the need to rethink ; The dilemma of reform: between a rock and a hard place ; Insuring the obese ; The core conditions ; The cost of obesity: the available evidence ; Take the evidence, and multiply that by China ; What are the potential costs of obesity to China? ; Can the cost be reduced? ; Beijing and big pharma ; Nutrition and nutritionists ; The cost of failure
Conclusion : The future of fat China: victims of their own success? ; Lifestyle, the new threat.