Achieving excellence in fundraising/ Eugene R. Tempel, Timothy L. Seiler, and Eva E. Aldrich, editors ; foreword by Paulette Maehara.
Tempel, Eugene R., 1947-; Seiler, Timothy L., 1946-; Aldrich, Eva E., 1963-; Rosso, Henry A., 1917- Hank Rosso's Achieving excellence in fund raising.; Maehara, Paulette.
2011
HG177 .R67 2011
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Title Achieving excellence in fundraising/ Eugene R. Tempel, Timothy L. Seiler, and Eva E. Aldrich, editors ; foreword by Paulette Maehara.
Edition 3rd ed.
ISBN 9780470551738 (hardback)
9780470902318 (electronic bk.)
Imprint San Francisco, Calif. : Jossey-Bass, 2011.
Language English
Description xxxvii, 506 p.
Call Number HG177 .R67 2011
Dewey Decimal Classification 658.15/224
Summary "Hank Rosso's Achieving Excellence in Fund Raising, 3rd Edition, explains the fund raising profession's major principles, concepts and techniques. A host of respected authors demonstrate why fund raising is a strategic management discipline, and elucidate each step in the fund raising cycle: assessing human and societal needs, setting goals, selecting gift markets and fund raising techniques, soliciting new gifts, and encouraging renewals. This book provides a conceptual foundation for the fund raising profession, thoroughly examining its principles, strategies and methods. Using practical examples, the authors explain the reasoning behind the planning and selection of strategies for all fund raising activities. Edited by Gene Tempel, Executive Director of Indiana University's Center on Philanthropy, this third edition of the Rosso's fund raising classic both retains the original philosophical principles of the first edition and offers new insights on recent fund raising developments. Each chapter has been updated, and Tempel has added new sections on technology and fund raising, the internet, women as donors, stewardship, and fund raising as a profession. Authors include such fund raising luminaries as Tim Seiler, Dwight Burlingame, Lilya Wagner, Mal Warwick, Kay Sprinkel Grace and Kim Klein."-- Provided by publisher.
Note Rev. ed. of: Hank Rosso's Achieving excellence in fund raising / Henry A. Rosso and associates. 2nd ed.
Bibliography, etc. Note Includes bibliographical references and index.
Access Note Access limited to authorized users.
Added Author Tempel, Eugene R., 1947-
Seiler, Timothy L., 1946-
Aldrich, Eva E., 1963-
Rosso, Henry A., 1917- Hank Rosso's Achieving excellence in fund raising.
Maehara, Paulette.
Series Essential texts for nonprofit and public leadership and management
Linked Resources Online Access
Record Appears in Online Resources > Ebooks
All Resources
pt. 1. Fundraising : the art of relationship building
pt. 2. Structuring your fundraising
pt. 3. Discovering what donors value
pt. 4. The art of solicitation and stewardship
pt. 5. Involving volunteers in fundraising
pt. 6. Managing the fundraising process
pt. 7. Ethics and accountability
pt. 8. Your career in fundraising.

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