Quantitative modelling in marketing and management/ by Luiz Moutinho, Kun-Huang Huarng.
2013
HD30.25 .M68 2012
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Details
Title
Quantitative modelling in marketing and management/ by Luiz Moutinho, Kun-Huang Huarng.
Author
Moutinho, Luiz.
ISBN
9789814407717
9789814407724
9789814407724
Publication Details
Singapore ; Hackensack, N.J. : World Scientific, c2013.
Language
English
Description
xxvi, 503 p. : ill.
Call Number
HD30.25 .M68 2012
Bibliography, etc. Note
Includes bibliographical references and index.
Access Note
Access limited to authorized users.
Added Author
Huarng, Kun-Huang.
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