From coal to biotech [electronic resource] : the transformation of DSM with business school support / Jean-Pierre Jeannet, Hein Schreuder.
Jeannet, Jean-Pierre, author.; Schreuder, H., author.
2015
HD58.8
Available Online

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Title From coal to biotech [electronic resource] : the transformation of DSM with business school support / Jean-Pierre Jeannet, Hein Schreuder.
Author Jeannet, Jean-Pierre, author.
ISBN 9783662462997 electronic book
3662462990 electronic book
9783662462980
DOI https://doi.org/10.1007/978-3-662-46299-7
Published Heidelberg : Springer, 2015.
Language English
Description 1 online resource (xix, 322 pages) : illustrations.
Item Number 10.1007/978-3-662-46299-7 doi
Call Number HD58.8
Dewey Decimal Classification 658.1/6
Summary This management book documents the remarkable transformation of DSM, first from a coal mining company to a commodity chemicals producer, and then in the last two decades to the life sciences & materials sciences company it is today, with its strong focus on biotechnology. The book gives an inside view on the ?strategic learning cycles? that have driven this evolutionary transformation. It also discusses the company traits that have contributed to its ability to adapt, grow and prosper. Renowned business schools such as IMD and Babson have accompanied the second transformation of DSM through their executive education programs. The book documents this support and draws lessons for long-term collaboration between companies and the business school world.
Bibliography, etc. Note Includes bibliographical references and index.
Access Note Access limited to authorized users.
Source of Description Online resource; title from PDF title page (SpringerLink, viewed April 23, 2015).
Added Author Schreuder, H., author.
Available in Other Form Print version: 9783662462980
Linked Resources Online Access
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Preface
DSM
From Dutch State Mines to Chemicals Company
Transforming a Business School
Moving from Sales to Marketing
Achieving Market Orientation
Developing Business Strategy Dialogues at DSM
Enhancing Business School Impact
Embedding Business Strategy Dialogues as a Core Process
Contributing to Business Strategy Dialogues
Experimenting with Corporate Strategy Dialogues to Focus and Explore
Branching out Beyond Strategy
The Big Decision: Exit Petrochemicals?- Leveraging Faculty Learning Cycles
Completing the Transformation of DSM
Lessons for Academia and Business
The Seven Traits of a Successful Company.

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