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Preface: a guidance counselor's nightmare
Why Google's rules will work for you
Becoming a founder
"Culture eats strategy for breakfast"
Lake Wobegon, where all the new hires are above average
Searching for the best
Don't trust your gut
Let the inmates run the asylum
Why everyone hates performance management, and what we decided to do about it
The two tails
Building a learning institution
Pay unfairly
The best things in life are free (or almost free)
Nudge a lot
It's not all rainbows and unicorns
What you can do starting tomorrow
Afterword for HR geeks only: building the world's first people operations team.

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