Consumer research for museum marketers: [electronic resource] :: audience insights money can't buy /: Margot A. Wallace.

Consumer research for museum marketers [electronic resource] : audience insights money can't buy / Margot A. Wallace.

Wallace, Margot A., 1941-

2010

AM121 .W35 2010

Formats

Linked Resource

Title

Consumer research for museum marketers [electronic resource] : audience insights money can't buy / Margot A. Wallace.

Author

ISBN

9780759118089
9780759118096
9780759118102 (electronic book)

Publication Details

Lanham, Md. : AltaMira Press, c2010.

Language

English

Description

vi, 179 p.

Call Number

AM121 .W35 2010

Dewey Decimal Classification

069/.068

Bibliography, etc. Note

Includes bibliographical references and index.

Access Note

Access limited to authorized users.

Linked Resources

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