Media research techniques/ Arthur Asa Berger.
1998
P91.3 .B386 1998
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Title
Media research techniques/ Arthur Asa Berger.
Author
Edition
2nd ed.
ISBN
0761915362 (acid-free paper)
0761915370 (pbk. : acid-free paper)
9780761915362
9781452251264
0761915370 (pbk. : acid-free paper)
9780761915362
9781452251264
Publication Details
Thousand Oaks : Sage Publications, c1998.
Language
English
Description
viii, 175 p. : ill.
Call Number
P91.3 .B386 1998
Dewey Decimal Classification
302.23/072
Bibliography, etc. Note
Includes bibliographical references (p. 167-168) and indexes.
Access Note
Access limited to authorized users.
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