Branding inside out : internal branding in theory and practice / edited by Nicholas Ind.
Ind, Nicholas, editor.; ProQuest (Firm)
2017
HD58.7 .B727 2017
Available Online

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Title
Branding inside out : internal branding in theory and practice / edited by Nicholas Ind.
ISBN
9780749478919 (electronic book)
0749478918 (electronic book)
074947890X
9780749478902
Published
London, United Kingdom : Kogan Page, 2017.
Copyright
©2017
Language
English
Description
1 online resource (xiv, 209 pages) : illustrations.
Call Number
HD58.7 .B727 2017
Dewey Decimal Classification
658.3/14
Bibliography, etc. Note
Includes bibliographical references and index.
Access Note
Access limited to authorized users
Reproduction
Electronic reproduction. Ann Arbor, MI Available via World Wide Web.
Source of Description
Description based on print version record.
Added Author
Ind, Nicholas, editor.
Added Corporate Author
ProQuest (Firm)
Available in Other Form
Print version: 9780749478902
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Online Access
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